Huawei has recently announced that they will be launching an Android phone in the first half of 2009. The news came from Director of Marketing James Chen. Huawei is probably best known for their low-end devices that are scattered around the marketplace. Now with the introduction of the Android open-source (and FREE) OS, Huawei might be on to something here.
Huawei’s first and only phone to this point is a Windows Mobile device. Chen commented that with Android, they see a lot of opportunity in the global marketplace… they should be able to achieve very quickly some level of success by offering a solid set of features without affecting price.
The part of this story I like, is that Huawei isn’t really out for the brand recognition. Their Android device will be produced and sent off to carriers who can then brand them as their own. The Huawei name will appear nowhere on the device. Looks like the timing is dead-on for Huawei to make a big splash here. Sony Ericsson, Samsung, LG and Motorola have all yet to introduce Android-based devices. Should be a very interesting Q1 in 2009 in the world of Android devices!
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